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Online marketing & content specialist

Are you ready to make an impact in an area that’s set to dominate the next generation of deeptech hardware? PhotonDelta needs your online marketing communications skills to further accelerate the industry of photonic chips.

About PhotonDelta

PhotonDelta is a growth accelerator for the photonic chip industry. Photonic chips, also known as Photonic Integrated Circuits (PICs) are chips that use photons instead of electrons to sense, process and transmit data at unparalleled speed and sensitivity. The use of PICs allows for the creation of devices that are smaller, faster, and more energy-efficient and can contribute to solving various societal and technological challenges, such as reducing the energy consumption of data centres, safe autonomous driving, cost-effective monitoring of diseases, and more efficient food production.

Over the years, PhotonDelta established an ecosystem of over 60 organisations that research, design, develop, and manufacture photonic chip technology. PhotonDelta actively supports the ecosystem by stimulating collaboration between partners, providing funding and connecting them with viable markets.

In April 2022, PhotonDelta’s proposal for the Dutch national growth fund was successfully awarded €1.1 billion. These funds are designated for the expansion of the ecosystem, industrialised production, and the development of application technology. Think of scaling production and research facilities, attract and train talent and drive adoption of photonic chip technology.

Role overview

As online marketing and content specialist you are managing the daily online outreach to our target audience of end-users, PIC companies, industry organisations and more. It is our ambition to further automate online marketing and work from a single platform to manage all online marketing channels. As you know what works and doesn’t work online, you are in the position to (co)-create content that will inform and engage the target audience. As PhotonDelta promotes integrated marketing as a strategy, this content can be used offline as well such as during trade shows and keynote presentations. PhotonDelta marketing has the ambition to automate online marketing and you will be a driving force behind this development.

Key Responsibilities

• Create content such as reference cases to be used online and offline in different formats such as text, video and photography.
• Create joint marketing initiatives with ecosystem partners to leverage pieces of their content for mutual benefits.
• Digital Campaigns: plan and execute online marketing campaigns collaboratively with internal teams and external partners, incorporating both PhotonDelta and partner-generated content for increased impact.
• Social Media Management: Manage and grow our social media presence to enhance visibility and engagement. Collaborate with partners to amplify our collective impact.
• Analytics and Reporting: Utilize analytics tools to measure the effectiveness of online campaigns, providing insights for continuous improvement. Generate regular reports for internal and partner review, highlighting the impact of collaborative efforts and partner content utilisation.

You’ll work with:

The fun and friendly PhotonDelta team!

The marketing experts of our ecosystem partners.

The PhotonDelta marketing team currently existing out of 3 people: Marketing Team Manager, Events Manager and an events specialist.

To succeed in this role

• Between 5+ years of experience in online marketing, preferably in a high-tech or deeptech industry.
• Have a keen interest in deeptech and the ability to switch between different levels of content depending on the target audience’s information need.
• Good knowledge of social media management, e-mail marketing, content creation and the willingness to develop further in these fields.
• Excellent writing skills both in English and Dutch.
• Experience in (co)-creating and outsourcing content in different formats, such as online banners, blogging, video and photography.  
• The ability to work with external suppliers, making clear choices what to outsource and what not.
• The willingness and ability to work in a fast-paced and continuously changing environment.
• Organisation and time management skills.
• Availability to work 40 hours per week.
• Familiarity and affinity with tools such as CMS systems, Mailchimp, CRM systems and Photoshop or similar.

Benefits:

• A key role in a small, dynamic organization which is making a big global impact.
• Personalized professional development through training and workshops.
• Competitive salary linked to experience.
• No less than 37 vacation days (25 + 12 ADV).
• Flexible working between home and our office at the High Tech Campus in Eindhoven.

Apply for this job:

Email your CV and a covering letter to office@photondelta.com. We are very much looking forward to your motivation – why you would like to work at PhotonDelta.

We’re also happy to answer any questions you have about the role. You can ask Floris Maassen, Marketing Team Manager at PhotonDelta, any questions you may have at floris@photondelta.com.